In this SnapHouse/22 Squared collaboration we used the beauty of custom music to transform the image of a major international brand. The project relied on the emotional connection music, and artful sound design created. In the client’s words “your music made it sing, and took it to the next level.”

SnapHouse designed a simple, yet haunting musical score, along with sound design (robot noises, coughs, footsteps, environmental sounds) to bring realism and heart to this production.

In it, the company is representing by a towering mechanical monster, unaware of his environmental impact. A girl living in the polluted land below climbs to the clouds to reveal to the monster the effect of his actions. Interface gave this campaign international exposure, from Clerkenwell Design Week (the “Superbowl” of interior design), to a 74% boost in social exposure. The video was featured, and continues to be the face of this Interface’s international call to sustainability, and greener manufacturing processes.

We are thrilled to announce this spot was awarded a CLIO for excellence in advertising and production.